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on 22 May 2017 10:57 PM
  • Marketing
  • Visionaries
  • Strategy
  • Event Management

This week’s blog is re-posted with permission from Aaron D. Wolowiec, MSA, CAE, CMP, CTA. Aaron is the founder and president of Event Garde, a professional development consulting firm based in Grand Rapids, Mich. Website: www.eventgarde.com.

When’s the last time this happened to you? There’s a highly recommended, world-class speaker you’d like to feature at an upcoming program.
She’s perfect for your event in every way, except for the associated price tag. After much negotiation, you’re able to secure the “friends and family” discount; however, it’s still more than you’ve budgeted.

If your meeting comprises a qualified audience of planners or other decision-makers, you might consider an in-kind sponsorship with a local hotel or conference center. Following are 11 ideas for partnering with local venues:

What other ideas do you have for successful partnerships between venues and associations?